Post by account_disabled on Mar 14, 2024 6:26:35 GMT
Personal Branding or imaging is very common among politicians, celebrities, athletes and other people who have special followers. This type of imaging makes it easy for these people to create an image for themselves among their followers. This brand image not only helps them in creating new business opportunities for themselves but also benefits the brands associated with them. Michael Jordan is a perfect example of branding, as followers have a segment of his, not only can he benefit himself by launching his own clothing line but also benefit Nike who partnered with him to launch the same. Also read: What is Creative Branding? This is the definition, types and easy ways to do it . Corporate Branding An organization's branding is as important as the branding of the offerings it sells.
Corporate branding provides an identity to the offering provider and opens up new opportunities for him to expand his offering portfolio easily. Corporate branding is also very important in recruitment because employees always want to work with companies with known brands. PepsiCo is a good example of building a corporate identity. The company has several product lines in its product mix including Bulk Lead Frito-Lay, Pepsi, Diet Pepsi, Mountain Dew, Lay's, Gatorade, Tropicana, etc. They are all owned and operated by the parent brand – PepsiCo. . Geographic Branding The meaning of geographic or regional branding is often used by the tourism industry which creates brands from geographic locations by assigning them certain characteristics and experiences to attract more visitors.
For example, Bali is the perfect destination to visit if you want to go to a beautiful island lined with warm beaches, white sand and lush green flora. This area is also marketed as the only place to see the cremation ceremony, or enjoy a beautiful sunset on the beach. Also read: What is Branding? The following is the meaning and difference from marketing Branding Example Branding Example illustration of the meaning of branding. source envato There's a good chance that you're reading this article on a branded device, wearing branded clothing, and living in a branded area. We agree that brands are everywhere. You as a person are also a brand. But what makes a great brand? What separates the good brands from the bad.
Corporate branding provides an identity to the offering provider and opens up new opportunities for him to expand his offering portfolio easily. Corporate branding is also very important in recruitment because employees always want to work with companies with known brands. PepsiCo is a good example of building a corporate identity. The company has several product lines in its product mix including Bulk Lead Frito-Lay, Pepsi, Diet Pepsi, Mountain Dew, Lay's, Gatorade, Tropicana, etc. They are all owned and operated by the parent brand – PepsiCo. . Geographic Branding The meaning of geographic or regional branding is often used by the tourism industry which creates brands from geographic locations by assigning them certain characteristics and experiences to attract more visitors.
For example, Bali is the perfect destination to visit if you want to go to a beautiful island lined with warm beaches, white sand and lush green flora. This area is also marketed as the only place to see the cremation ceremony, or enjoy a beautiful sunset on the beach. Also read: What is Branding? The following is the meaning and difference from marketing Branding Example Branding Example illustration of the meaning of branding. source envato There's a good chance that you're reading this article on a branded device, wearing branded clothing, and living in a branded area. We agree that brands are everywhere. You as a person are also a brand. But what makes a great brand? What separates the good brands from the bad.